Why this 7% dividend stock should be a better buy than Debenhams

Roland Head highlights one of his top retail buys and gives his verdict on the latest update from Debenhams plc (LON:DEB).

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

When investing, your capital is at risk. The value of your investments can go down as well as up and you may get back less than you put in.

Read More

The content of this article is provided for information purposes only and is not intended to be, nor does it constitute, any form of personal advice. Investments in a currency other than sterling are exposed to currency exchange risk. Currency exchange rates are constantly changing, which may affect the value of the investment in sterling terms. You could lose money in sterling even if the stock price rises in the currency of origin. Stocks listed on overseas exchanges may be subject to additional dealing and exchange rate charges, and may have other tax implications, and may not provide the same, or any, regulatory protection as in the UK.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

The Debenhams (LSE: DEB) share price fell by about 10% on Tuesday, after the firm issued its third profit warning this year. The shares have now fallen by almost 50% since the start of the year.

When I last wrote about Debenhams in April, I warned that there could be worse to come. Unfortunately today’s update confirms that I was right to be worried.

Sales continued to fall during the third quarter and were 1.6% lower than during the same period last year. Like-for-like sales fell by 1.7%, which was only a slight improvement on the 2.2% LFL decline seen during H1.

Pre-tax profit for the current year is now expected to be £35m-£40m, compared to market forecasts of £50m. Net debt is now expected to be at the top end of previous guidance, at £320m. That’s too high, in my view, but I don’t think it’s the company’s biggest problem.

This is the problem

In April, Sergio Bucher, Debenhams’ newish chief executive said that the group’s website is its biggest and fastest-growing store, with 150m annual visits and annualised sales of nearly £250m. That’s nearly 10% of total group revenue.

This growth continued during the third quarter, when digital sales rose by 16%. Unfortunately, this success highlights the group’s biggest problem — its bricks and mortar stores.

These large-format department stores have an average remaining lease length of 18 years, according to the firm. In my opinion they are too large and too expensive. I suspect some may be unprofitable. But exiting from such long leases will be very expensive.

The company says it’s trialling new-format stores that are delivering higher sales densities and require less discounting. But refitting stores comes at a cost. The firm is now trying to “reduce rollout costs while capturing the majority of expected benefits”.

Keep selling

In my view, Debenhams could still have further to fall. Another dividend cut seems likely to me. I also believe that some kind of financial restructuring may be needed to enable the group to close some stores.

For equity holders, I believe the risks are too high. I’d rate the shares as a sell.

One retailer I would buy

One retail stock I do own is Bonmarche Holdings (LSE: BON). This small-cap firm specialises in affordable womenswear “in a wide range of sizes” for “mature women”.

Sales at this niche retailer have been under pressure and fell by 2.1% to £186m during the year to 1 April. However, tight control on costs helped to lift the group’s underlying pre-tax profit by 27% to £8m.

One bright area is online sales which rose by 34.5% last year, and now account for 9.5% of all sales. This increase helped to offset a 4.5% fall in like-for-like sales in the firm’s stores.

Cash generation also improved, thanks to a reduction in stock levels. Cash generated from operations rose from £9.5m to £10.6m last year. The group ended the year with a net cash balance of £4.3m, and was able to increase the dividend by 8.5% to 7.75p per share.

I’d keep buying

Bonmarche is still something of a turnaround situation. But chief executive Helen Connolly expects to report “further progress for the business” this year.

With the shares trading on 7.3 times forecast earnings and offering a 7% dividend yield, I rate Bonmarche as a buy.

Should you invest, the value of your investment may rise or fall and your capital is at risk. Before investing, your individual circumstances should be assessed. Consider taking independent financial advice.

Roland Head owns shares of Bonmarche. The Motley Fool UK has no position in any of the shares mentioned. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Young woman working at modern office. Technical price graph and indicator, red and green candlestick chart and stock trading computer screen background.
Investing Articles

Forget Nvidia and Microsoft shares! A cheap stock to consider buying for the AI boom

Nvidia and Microsoft shares have gone gangbusters over the past year. But I think buying these UK shares for the…

Read more »

Young female business analyst looking at a graph chart while working from home
Investing Articles

Looking for cheap FTSE 100 stocks? Here’s one I’d feel confident going ‘all in’ on

This soft drinks giant has been one of the FTSE 100's best value stocks for a long time. Here's why…

Read more »

Young black woman using a mobile phone in a transport facility
Investing Articles

8%+ dividend yields! 2 top value stocks to consider buying in May

The London stock market is packed with excellent bargains at the start of the month. Here are two great value…

Read more »

Arrow symbol glowing amid black arrow symbols on black background.
Investing For Beginners

Why the Anglo American share price shot up 40% in April

Jon Smith reviews the best-performing FTSE 100 stock from the past month and explains why the Anglo American share price…

Read more »

Businessman use electronic pen writing rising colorful graph from 2023 to 2024 year of business planning and stock investment growth concept.
Investing Articles

After the FTSE 100 breaks records in April, can it soar even higher in May?

The FTSE 100 broke through the 8,000 point level in April, and it looks like it might stay there. Is…

Read more »

Illustration of flames over a black background
Investing Articles

These were the FTSE’s superstar shares in April!

The FTSE has had a great month, rising over 3% in 30 days and beating the US S&P 500. But…

Read more »

Young Asian woman with head in hands at her desk
Investing Articles

After hitting 2024 highs, is the Barclays share price set to slump?

The Barclays share price has been on a storming run, soaring almost 55% in six months. But after such strong…

Read more »

Investing Articles

With an 8.6% yield, can the Legal & General dividend last?

Christopher Ruane shares his take on the future outlook for the Legal & General dividend -- and explains why he'd…

Read more »